Director Bra Eduaba, a music video director and a professional Editor in chief, CEO of black Africa Studios and Tv68ghana, has tasked musicians in Ghana to invest properly into their music videos.
The Director mentioned in a video-monitored by maxtymelive.com that, as an act, your visuals should be a priority because it is what is going to sell you and your brand to the people of Ghana and the rest of the world at large.
When you finally start making money from your music, it can be very tempting to spend it all on one piece of equipment or a celebratory night out, but this isn’t going to help you grow. Instead, you need to have an investment plan in place to strategically spend your money in ways that will get you closer to achieving your goals and give back to your fans but also help with the development of the music. He stated
You need to know what you’ll be investing in, how much and the benefits of that investment because most emerging artists don’t have a lot of money to play around with, so every penny spent needs to have reasoned.
WATCH THE VIDEO BELOW :