Arts and Entertainment

Meet Yaro Ashaiman, Blogger Of The Year 2019 at Ashaiman Music Awards.

Born as Yussif Abdul Razak known in showbiz as Yaro Ashaiman. He is a creative blogger who gained through his university education in marketing, with proven records of driving brand awareness through intelligent use of social media. For example: increased traffic on his website by 40% via social media strategy comprising Youtube, Facebook and Twitter.

As an upcoming local blogger aiming to be a national and even international tenacious celebrity blogger and journalist, he seeks to maximize the opportunities of the artist and optimize their brand’s performance through creative digital marketing strategies. With a passion for brand building, Yaro Ashaiman is persistently learning and researching on how to leverage entertainer’s insights and market needs, as well as place all brands caught in the tentacles of Yaro Ashaiman for the growth and development of the entertainment industry.

Personal traits:

A team player, proactive, hardworking, duty conscious, friendly and always to work, good communication skills, ability to handle complex situations and pressure, ability to be involved effectively in multi-disciplinary and multi-cultural team tasks, innovative and technological savvy.


•Blogging/Blog Commenting • Brand Building/Identity • Digital Asset Management • Market Research • Online Marketing/Advertising (facebook, twitter etc.) • Creative Planning • Trend analysis • Youtube Video Production

Meet Yaro Ashaiman, Blogger Of The Year 2019 at Ashaiman Music Awards. 2

• Core areas of focus: Digital Media, Social Media, and Business Development

Professional Experience

Founder, Head of Marketing – Yaro Ashaiman TV, website 2017-2019

Meet Yaro Ashaiman, Blogger Of The Year 2019 at Ashaiman Music Awards. 3

• In 2018, I launched Yaro Ashaiman TV, a web portal for various web video formats. The Yaro Ashaiman webpage ( was also developed in 2019.

• Built, developed and managed the blogging label, leveraging productive business partnerships with key industry players.

• Spearheaded all creative activities for the label including branding, public relation, online marketing (Facebook Ads Manager) social media and web development of talents, and promotional strategies for both businesses and artists.

Meet Yaro Ashaiman, Blogger Of The Year 2019 at Ashaiman Music Awards. 4

Content Manager – UK City Music 2016-2017

• Marketing of products • Advertising • Uploading of songs, Entertainment news among others

Sales Manager (Internship) – Papaye Company June- August 2018

• Managed sale records using Microsoft Excel software.

Education and Qualifications

• Date:September 2016- May 2019

Qualification awarded:Higher National Degree(HND) in Marketing

Institution:Tamale Technical University, Tamale (Ghana).

• Date:September 2014- May 2016

Qualification awarded:Diploma in Business Studies


Institution:Tamale Technical University, Tamale (Ghana).

• Date:September 2009- May 2013

Qualification awarded:West African Senior School Certificate


Institution:Kpandai Senior High School, Kpandai (Ghana)

• Date:2006-2008

Qualification awarded:Basic Education Certificate

Institution:St. Brown Junior High School, Ashaiman (Ghana)


• Year:2019

Event:Ashaiman Music Awards

Prize/Award:Blogger of the year 2019


Elorm Bennie

Senior Blogger

(Bennie Words)



Maxwell Agbenyefia Kumah, known in showbiz as Maxtyme is a Ghanaian celebrity blogger, freelance journalist, and a publicist . He founded, an online platform that provides quality Public relations, Promotion, Publication, Digital marketing,Content management and communication services to clients with the focus on making their brands more attractive and visible to their target audience at all levels. An entertainment website and blog page that solely publishes authentic news about Ghanaian celebrities and other related lifestyle news,music,arts etc. He graduated from DataLink University College in Tema with a bachelor's degree in Banking and finance, then continued to study at Celebrity School of Radio and Journalism to be a freelance journalist, Presenter,a Production manager etc

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